The development of the internet has made people meet and interact online. In online dating industry, many apps have been formulated to come up with your perfect match. Nevertheless, some online dating apps do not account for the safety of women. This is why Whitney Wolfe decided to create Bumble. Unlike other dating apps where men have the unlimited choices, Bumble gives women the power to initiate conversations, make the first move, and find their matches. The dating app allows both genders to show interest, but only women can begin discussions.
Currently, Bumble is run by a team of executive women, and it’s worth $1 billion. Due to her efforts, Whitney Wolfe has been recognized as the person of the year by Times Magazine. The magazine recognized her for creating a dating platform that advocates for equality and women empowerment. The following is a list of reason that led to her selection as the person of the year
As described, Bumble is run by a group of talented women. In cohesion with the firm’s mission, Bumble supports and are proud sponsors of LA Clippers which is a team with the high number of women leadership. This is a great start and achievement to increase workplace equality. Moreover, this is the first time that a professional team has joined forces with a female-driven brand. Due to this reason, all the players wear the empowerment badge to support the movement.
Breaking Up with Facebook
Earlier, Bumble used to work with Facebook so that they could verify and individuals’ identity and to group hobbies and interests. Nevertheless, Whitney decided to quite the social media platform due to the recent breach of users’ data. Bumbles believes and are guided by the ethics towards the security of user data. The privacy of their clients is their top priority. Bumble allows the use as third-party sites to use phone numbers to access the platform. This is an effective way to prevent anyone from obtaining personal information from users.
Taking a Stance on Guns
Whitney Wolfe stated that guns do not bring any beauty or interests on Bumble. Thus, the firm enforced specific rules regarding posting photos with guns. She partnered with NRA to ensure that users interact with the platform without any fear.
Whitney Wolfe is one of the most influential individuals due to the creation of women empowered dating site Bumble. She has been on the forefront to fight for the gender equality in the workplace and dating apps.